top of page
Foggy Bridge View

Our Services

Senior‑Led. Insight‑Driven. Commercially Grounded. Grey Sergeant works as a strategic partner — not a supplier. Our approach is â€‹strategy first, outcome focused, reputation‑led and commercially realistic

 

We challenge where needed, simplify where possible and stay focused on what moves the needle.

Brand Reputation & Strategy

How your brand is perceived determines how easily you grow. We define:
 

  • Your reputation ambition

  • Core narrative and positioning

  • Stakeholder trust priorities

  • Risk and opportunity landscape


This creates a strategic foundation for every communication decision.

Authority & Visibility

Being visible isn’t enough. You need to be credible where it matters. We help brands build authority across:
 

  • Earned media

  • Digital and search

  • Thought leadership

  • AI‑driven discovery (GEO)


The goal: consistent, high‑trust visibility that supports growth.

Narrative, Messaging and Content

Most brands struggle not with content volume, but with clarity.​ We craft:

​

  • Clear, differentiated brand narratives

  • Messaging frameworks leaders can actually use

  • Content that reinforces trust, expertise and relevance
     

Everything ladders back to reputation and commercial intent.

Growth‑led PR & communications

PR should support pipeline, partnerships and market entry — not just coverage reports.
 

We design and deliver communications programmes that:

  • Build brand salience

  • Support sales conversations

  • Strengthen leadership credibility

  • Protect reputation during growth or change

Black And White Ocean

If you're re-thinking how your brand shows up - and what that visibility needs to deliver - let's talk.​​

Michael O'Connor

Founder & Lead Consultant

Email: michael.oconnor@greysergeant.com

Mob: (+44) 07840 907526

  • LinkedIn
bottom of page